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Med spa marketing

Med spa marketing as polished as your results

Med spa clients choose with their eyes and their trust. They scroll Instagram, study before-and-after photos, read reviews about the injector by name, and want to feel they're in expert medical hands. Med spa marketing has to look premium and stay careful about claims at the same time.

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Free audit video firstFixed-price proposalCareful, compliant claims
The plan

Med spa marketing, piece by piece

  1. Treatment pagesInjectables, laser, skin treatments, body contouring: what it is, who it suits, downtime, who performs it. Accurate and medically reviewed.
  2. Galleries with consentBefore-and-after photos with written consent, consistent lighting and honest captions. No filters, no misleading edits.
  3. Provider profilesCredentials and experience of injectors and medical director. Clients often book a person, not a place.
  4. Instagram and short videoResults, treatment process, team and education. The main discovery channel for many med spas.
  5. Search and adsGoogle Business Profile, treatment SEO and Google or Meta ads for consultations, within each platform's health and beauty policies.
  6. Booking and membershipsOnline booking, consultation requests and membership programs promoted to existing clients.
Claims and privacy: aesthetic treatments involve medical regulation, FTC truth-in-advertising rules and platform ad policies. I avoid promising results, show typical outcomes honestly, and keep health details out of ad tracking. Your medical director approves all treatment content. This isn't legal advice.
How we start

Audit first, then a fixed price

1
Free audit videoA review of your website, Instagram, Google profile and ads.
2
Strategy callWe pick the treatments and clients to grow.
3
Fixed-price proposalA written plan with one clear price.

What I can handle

  • Website and treatment pages
  • Instagram and reels
  • Google Business Profile and reviews
  • Google and Meta ads
  • Client email and SMS
First stepFree audit video
PricingFixed-price proposal
FAQ

Med spa marketing questions

What's the best marketing channel for a med spa?

Usually a mix: Instagram for discovery, Google for people searching specific treatments nearby, and email or SMS to bring existing clients back for maintenance treatments.

Can med spas run Facebook and Instagram ads?

Yes, within Meta's policies on health, beauty and before-and-after imagery, which restrict some content and targeting. Ads need to follow those rules carefully.

How do I attract higher-value med spa clients?

Premium presentation, clear expertise, honest results and a smooth booking experience. Discount-heavy marketing tends to attract price shoppers.

How much does med spa marketing cost?

I quote one fixed price after a free audit, based on the channels you need. See Marketing agency costs for typical ranges.

Keep reading

Related pages

Clinics, dentists & med spasPatient-friendly websites, Google profiles and privacy-aware tracking.Dental marketingDental marketing for practices that want more of the right new patients.Facebook & Instagram adsMeta ads aimed at people near you, sent to a page built to convert. $250/mo.Social media management12 posts a month on Facebook and Instagram, planned and scheduled. $199/month.Website designFast, mobile-first websites built to get calls and bookings. $397, preview first.Nail salons & beautyA price menu clients trust, a gallery of real sets and booking without DMs.

Get a free marketing audit

A short video showing what is costing you clients online, and what to fix first. Free, no obligation.

Get my free audit Book a free call