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Local Services Ads management

Local Services Ads, set up and managed properly

Local Services Ads sit at the very top of Google for many home service and professional searches, and you pay per lead instead of per click. But setup involves verification steps, the ranking depends on reviews and responsiveness, and invalid leads need disputing. LSA management handles those details so the channel stays profitable.

Free audit video firstFixed-price proposalAccount in your name
What I handle

LSA management, piece by piece

  1. Eligibility and verificationChecking your category and area are supported, then guiding you through background, license and insurance checks, which you complete yourself.
  2. Profile setupServices, service area, hours, photos and business description that match how you actually work.
  3. Reviews and responsivenessLSA ranking considers reviews and how quickly you respond to leads. A simple routine helps both.
  4. Budget and job typesTurning off job types and areas that don't pay, adjusting budget by season.
  5. Lead review and disputesChecking leads and requesting credit for those that qualify under Google's policies (for example, wrong service or area).
  6. Working with search adsCoordinated with your regular Google Ads so they complement each other.

Availability, categories and verification rules vary by country and area and change over time. See Local Services Ads explained.

How we start

Audit first, then a fixed price

1
Free audit videoEligibility check and review of your profiles and ads.
2
Strategy callWe agree on job types, area and budget.
3
Fixed-price proposalOne clear monthly management price; lead costs paid to Google.

What's included

  • Setup guidance and profile
  • Job type and area settings
  • Weekly lead review
  • Dispute requests
  • Monthly report
First stepFree audit video
Account ownerYou
FAQ

Local Services Ads questions

What are Google Local Services Ads?

Ads that appear at the top of Google for certain local services, showing your business with a verification badge. You pay per lead rather than per click.

Is my business eligible?

It depends on your category and location. Many home services and some professional services are supported in the US and several other countries.

Can I get credit for bad leads?

Google allows disputes for certain lead types, such as leads for services or areas you don't cover. Rules change, so leads are reviewed regularly.

How much does LSA management cost?

I quote one fixed monthly price after a free audit; lead costs are paid to Google directly.

Get a free marketing audit

A short video showing what is costing you clients online, and what to fix first. Free, no obligation.